Beqaj offers clear path for job-seekers to find happiness

March 27th, 2011

For graduating seniors, the question they start hearing around Winter Break from everyone is, “So what will you be doing after school?”

Students’ immediate reaction is usually a scratching of the head as they feel the weight of the “real world” pressing on their shoulders and the ominous realization of graduation quickly becomes the elephant in the living room.  The words “recession,” “bad economy” and “unemployment” are not encouraging ones; yet they have become the go-to thoughts for graduates.

With enough pressure to find a job, let alone one you love, there doesn’t seem to be enough positive energy concerning joining the workforce.

Enter Jim Beqaj and his informative book, “How to Hire the Perfect Employer.”

Beqaj got his start in the investment banking business and found great success at 37 years old when he became the youngest person to be named president of a global banking unit.

However, the fairytale came to a screeching halt when he was laid off in 1996 and could not find a company that wanted to hire him.

As a result, the experience allowed him to reevaluate his potential, taking himself apart and analyzing his strengths and weaknesses.

Today, he is the founder of Beqaj International Inc., a company that presents recruiting, coaching and consulting services to companies and individuals.

Much like what his company provides, “Perfect Employer” is a quick read that allows its readers to determine four key elements: What they’re good at, how they’re wired, how they prefer to resolve conflicts, and a list of companies that are a likely fit, or what Beqaj calls a Target Rich Environment (TRE).

All four elements are preparation for creating a “Personal Infomercial,” which is just a fancy way of saying you should sell the heck out of yourself when in an interview.

The text has its advantages; for one, it doesn’t bore you with details, nor does it imply that it’s Beqaj’s way or the highway.

The steps are clearly illustrated, often with charts the reader can fill out him or herself.

The conclusion of each educational chapter displays a list of “Fit Factor Tips” that summarize the important points of the chapter, along with the URL to view Beqaj’s free online videos for further information.

It’s the simplicity of the text that will attract readers to continue to the next chapter.

While the simplicity of “Perfect Employer” may bring about the Beqaj’s success, its turnoffs are in the tiny details that seem to jump at you in several instances.

Beqaj reiterates what he calls the “inadequacy” of a resume.

This will come as a major surprise to those who live and breathe by their resume as the sole path to developing a career.

Readers may have trouble setting aside the tangible proof of their achievement to focus on taking a closer look at themselves.

The exercises for readers to complete at the end of each chapter lesson may be more effective if they were eliminated or instructed solely in Beqaj’s online videos.

After the first two exercises, their existence becomes monotonous and may turn readers off.

What remains the essence of Beqaj’s success is the key component readers must grasp from his book: his self recreation.

It may be daring for some to see the good in advice from a man who had made it to the top of the employment ladder only to fall hard, but it’s that factor that makes it all the more important.

Beqaj’s passion for his career is manifested in the pages.  He has a love for his profession that is a rarity today.

As society encourages man to achieve monetary success, Beqaj preaches the opposite, the right answer: achieve happiness.